VRSTA GRADIVA | analitična raven (sestavni del), tekstovno gradivo, tiskano, 1.01 - izvirni znanstveni članek |
DRŽAVA IZIDA | Slovenija |
LETO IZIDA | 2016 |
JEZIK BESEDILA/IZVIRNIKA | angleški |
PISAVA | latinica |
DELO IMA | ilustracije |
AVTOR | Grudić Kvasić, Sanda - avtor |
ODGOVORNOST | Cerović, Ljerka - avtor // Olgić Draženović, Bojana - avtor |
NASLOV | Online corporate social responsibility reporting in the Croatian banking sector |
V PUBLIKACIJI | Mednarodna revija za javno upravo. - ISSN 2335-3414. - ǂLetn. ǂ14, ǂšt. ǂ4 (dec. 2016), str. 9-26. |
KRATKA VSEBINA | In the past few decades the concept of corporate social responsibility has been at the centre of interest in many areas of economic research, studied using different levels of analysis. This paper analyses corporate social responsibility at the level of organisation within the banking system, where the issue of corporate socialresponsibility disclosure comes under the spotlight with the emergence of the global economic crisis. The purpose of the study is twofold: to examinewhether Croatian banksʹ online corporate social responsibility reporting depends upon their market share, and whether it focuses on community related information. Using website content analysis of all twenty-eight banks currently operating in the Croatian banking sector, corporate social responsibility disclosure is categorised in terms of themes (environment, human resources, customers and products, and community involvement). The research findings reveal that the level of Croatian banksʹ online CSR disclosure is largely dependent on banksʹ market share. On the other hand, results indicate that Croatian banks are mainly reporting on activities related to customers and products, followed by those which imply community involvement. Human resources and environmental initiatives receive the least amount of attention. The results of the study can be used to more deeply comprehend and understand banksʹ corporate social responsibility as a business philosophy that contributes to organisational performance and building trust between market participants. |
OPOMBE | Bibliografija: str. 22-24 // Abstract ; Povzetek |
PREDMETNE OZNAKE | // gospodarske družbe // družbena odgovornost// spletno poročanje // banke // Hrvaška // corporate social responsibility// online reporting // banks // Croatia |
UDK | 005.35:336.711(497.5) |
DOI | 10.17573/ipar.2016.4.01 |